Asking for a price adjustment never gets easier. How do we reach our long-time clients with that message? Thinking of the entire production region, we keep searching for the right words.
Union Special 43200G: The Chain-Stitch Machine Made from 1939 to 1989, and Why Japan Got There First
The Union Special 43200G was manufactured from 1939 to 1989. Its roping effect — the distinctive hem twist — comes from a compound of mechanical characteristics. Japanese denim mills were acquiring them decades before North America noticed.
Numbers That Keep Creeping Up
Raw cotton, dyes, shipping. The numbers keep creeping up, and we think about how to explain the value behind them to our long-time clients. Notes from early spring in the production region.
From Patent US139121A (May 20, 1873) to Bar-Tack (1966): The Full History of the Jeans Rivet
Jacob W. Davis and Levi Strauss filed patent US139121A on May 20, 1873. The rivet survived wars and consumer complaints — until 1966, when bar-tacking replaced it on back pockets. The full documented history.
Distant Events Shake the Yarn in Our Hands
News of distant countries now lands directly on the factory floor. Following a single thread, we find ourselves connected to the world beyond the ocean.
Zimbabwe Cotton in Denim: Fiber Length, Hand-Picking, and Why Japanese Brands Chose It
Zimbabwe cotton is classified as Extra Long Staple (ELS), hand-picked, and grown at altitude. Since the mid-1990s, Japanese selvedge denim brands have used it as a primary fiber. Here is what sets it apart — and the sourcing realities buyers should know.
Recent Questions from Overseas Clients
Talking with overseas clients, we have noticed a shift in the kind of questions we hear. Some notes from the production region on recent meetings, finishing techniques, and the growing interest in Japanese selvedge denim.
Atari, Whiskers, Honeycombs, Tate-Ochi: Why Denim Fades Where It Does
Denim fading patterns are not random — they follow the physics of body movement and yarn structure. White core, ring vs. open-end spinning, and color cast (red, green, blue) explained for fabric buyers.
Q. “Selvedge” or “Selvage” — Which Is Right?
Q. “Selvedge” or “selvage” — which spelling is correct? A. Both are valid English spellings of the same word, both meaning the same thing — the self-finished edge of fabric, namely the edge produced by a shuttle loom on denim. In English, “selvedge” leans British, “selvage” leans American. Both appear in dictionaries. In Japanese katakana,…
How Indigo Turns Blue: Reduction, Oxidation, and the White Core That Makes Denim Fade
Indigo (C₁₆H₁₀N₂O₂) is insoluble in water. Rope dyeing works by reducing it to a soluble form, letting it penetrate yarn, then re-oxidizing it. The white core left behind is what makes denim fade distinctively.
Q. Why Is Japanese Selvedge More Expensive?
Q. Why is Japanese selvedge fabric more expensive than overseas-made selvedge? A. The main factors break down into four: Slow production speedShuttle looms run at roughly 60–100 picks per minute. Modern air-jet looms run at roughly 700–1,500 picks per minute. To weave the same one meter, the shuttle loom takes more than ten times as…
What “Atari” Is Actually Hitting
Among denim fading vocabulary, the most commonly used in conversation is probably atari (literally, “hit”). One of the three big fade patterns alongside whiskers and honeycomb, but its definition is more ambiguous than the others. “Atari” refers broadly to phenomena where the surface of the fabric loses pigment locally through physical contact. Specifically: Where a…
